So I hustled hard. Started working on my mindset
I got all the certifications, went to the seminars, built up a clientele. And after 2 years left to start my own thing
I had no idea what my 'own thing' was going to be
This was when 1-on-1 training was the only known solution
It was going to be a fitness training service. And my original plans were to name it something complicated in Dutch or Latin
But as I was training one of my clients at the time - she said:
"Why don't you...
call it... ,
straight up... you know,
So... I got myself a DBA and called my business 'Straight-Up Fitness'
And my 'business' was me... driving to clients homes
With adjustable dumbbells and an inflatable exercise ball in the trunk of my car